Intellectual Property Policy

1. Why this policy exists

Several different things meet inside a SellerProAI project: your product data, a template a marketplace produced, third-party material you may have been given by a supplier, our software, and content generated with AI assistance.

This policy says who owns what, what permission we need to run the service, and what remains your responsibility. It forms part of the Terms of Service.

2. The short version

• What you put in stays yours.
• What comes out is yours to use, as between you and us — but we cannot promise it is original or protectable.
• The marketplace's template belongs to the marketplace.
• The software and the SellerProAI name belong to us.
• Whether you had the right to use any of the material you supplied is your responsibility, not ours.

3. Your material — yours

You keep ownership of everything you bring to the Service:

• Product information you enter — names, brands, materials, attributes, specifications, prices.
• Descriptions and listing text you write yourself.
• Files you upload, including the category template.
• Your own trademarks, brand names and product identifiers.
• Projects, product groups and drafts built from the above.

We claim no ownership of any of it. We do not use it to advertise the Service, we do not sell it, and we do not use it to train AI models.

4. The permission we need, and its limits

To run the Service for you we need permission to handle your material. That permission is limited to what the Service actually does:

• Store it in your account.
• Process it — read your template, structure your product information, expand variants.
• Transmit the product facts to our AI provider when you use the generation step.
• Generate listing content from it, and validate that content against the facts you supplied.
• Assemble and make available the file you export.
• Keep backups, and use it to provide support when you ask for help.

That is the whole of it. The permission is not perpetual, not irrevocable, and not for advertising, publication, resale, or any purpose beyond operating the Service for you. It lasts while your account exists and while we are required to retain the material.

We do not sublicense your material to anyone. Our providers — for payments, email and AI generation — process only what their function requires, on our instructions.

5. Marketplace templates

Category templates are produced and owned by the marketplace that issues them. SellerProAI does not host a template library — you supply the template your marketplace gave you.

By uploading one you confirm you obtained it legitimately and may use it for your listings. Neither of us acquires any right in it by passing it through this Service, and we do not redistribute it.

Whether a marketplace permits a template to be used with third-party software is a matter between you and that marketplace.

Legal review required. The assumption that a seller may lawfully process a marketplace-issued template through third-party software has not been verified against each marketplace's terms. Counsel should confirm whether any marketplace restricts this.

6. Third-party material you supply

Sellers routinely work with material that originated elsewhere — a supplier's description, a manufacturer's specification sheet, a brand's photograph, a certificate, a datasheet.

We acquire no ownership of any of it simply because it passed through the Service. Equally, we grant you no rights in it. You must already have the rights or authorisation you need to upload, process and publish it.

Do not upload material copied from another seller's listing, brand assets you are not authorised to use, or photographs and text you do not have permission to reproduce.

SellerProAI does not check whether you hold those rights. There is no scanning, no image matching, no rights clearance and no review of what you upload. Nothing in the Service should be read as confirmation that material is yours to use.

7. Content generated with AI assistance

The Service generates the listing title, description, bullet points and keywords from the product facts you supplied.

As between you and us, that generated content and the file you export are yours to use for your listings. We claim no ownership of them and place no restriction on your commercial use of them.

That is a statement about our position, not a warranty about the wider world.

8. What we cannot promise about generated content

We do not, and cannot, promise that generated content:

• Attracts copyright protection. Copyright generally depends on human authorship, and how that applies to AI-generated material is unsettled.
• Is original. Similar products described with similar facts can produce similar wording for different customers.
• Is exclusive to you. Another customer may receive comparable output.
• Does not resemble or reproduce existing material.
• Is free of any third party's rights.
• Is clear of any trademark.

Review generated content before you use it commercially, and satisfy yourself that you are entitled to publish it. The AI Disclaimer explains the limits of the generation feature in full.

Legal review required. Copyright in AI-generated material is unsettled in Indian law, including whether it subsists at all and, if so, who holds it. Whether we can effectively pass any rights in generated output to a customer also depends on the AI provider's own contractual terms, which have not been verified. Counsel should confirm both before this section is relied on commercially.

9. The SellerProAI software and brand — ours

The following belong to Hummingbird Enterprises, or to those who licensed them to us:

• The Service, its software and source code.
• The interface, visual design and workflows.
• The processing logic that reads templates, structures product information, expands variants and validates generated content.
• The documentation and help content.
• The SellerProAI name and branding.

Using the Service transfers none of it to you. You receive permission to use the Service for its intended purpose, for as long as your account is in good standing, and nothing more.

10. What you may not do with our material

• Copy, resell, sublicense or redistribute the Service.
• Build a competing service from our software, interface or processing logic.
• Reverse engineer or decompile the Service, except to the extent applicable law expressly permits despite this restriction.
• Remove or obscure proprietary notices.
• Present the Service, or output identified as ours, as your own product.
• Use the SellerProAI name or branding in a way that suggests we endorse, supply or are affiliated with your business.

These restrictions match the Terms of Service and are not intended to go beyond them.

11. Marketplace names and trademarks

Marketplace names and trademarks belong to their respective owners. We name them only to describe truthfully which template formats the Service currently works with — Amazon and Flipkart at the time of writing.

SellerProAI is an independent software service and is not affiliated with, sponsored by, or endorsed by any marketplace. We hold no partnership, certification, approval or authorisation from any of them, and we do not display their logos.

12. Feedback

If you send us suggestions about the Service, we may use them to improve it without obligation or payment to you. That covers your comments about the product — it gives us no rights in your product data, your listings or anything else you have created.

The Terms of Service contain the same provision; this is a cross-reference, not a second grant.

13. Personal and confidential information inside your material

Product fields sometimes end up carrying more than product information. If you include personal or confidential material, we do not acquire ownership of it, and processing it does not make it ours.

How personal data is handled — including what reaches our AI provider and what does not — is governed by the Privacy Policy. The Acceptable Use Policy sets out what must not be entered at all, including credentials, payment details and identity documents.

Access to your content is limited to your account and to authorised staff acting for a proper purpose. We do not routinely read your projects.

14. Your responsibility for rights

You are responsible for ensuring that what you upload, enter, generate, export and publish does not infringe anyone's rights — including copyright, trademarks, design rights, rights in confidential information, and any contractual restriction you are under.

This applies equally to material that originated with a supplier or manufacturer, and to generated content, which does not become clear of third-party rights because a machine produced the words.

15. If you believe your rights have been infringed

Write to contact@sellerproai.com. It helps if you tell us:

• What the material is, and what right you hold in it.
• Where it appears, and anything that identifies the account or material concerned.
• Why you believe it infringes.
• How we can reach you.

We will look into it and act where appropriate. Depending on the circumstances that may mean contacting the account holder, restricting a feature, suspending the account or terminating it.

We should be straightforward about the limits here: SellerProAI does not operate a statutory notice-and-takedown procedure, a counter-notice process, a published repeat-infringer policy or a formal appeals process, and it does not monitor, screen or scan customer content. Reports are handled by people, on request. We are describing what exists rather than what a larger platform would have.

Legal review required. INTERMEDIARY STATUS — UNDETERMINED. Whether SellerProAI is an "intermediary" under the Information Technology Act, 2000 and the Intermediary Guidelines Rules, 2021 has not been decided. It stores files on customers' behalf, but hosts no content visible to other users, provides no user-to-user interaction and publishes nothing. That determination decides whether a formal takedown procedure, a counter-notice route, a repeat-infringer policy, recordkeeping obligations and a published Grievance Officer are legally required. None is claimed here, and no officer is appointed. Counsel must decide.

16. If we receive a claim about your material

If someone contacts us about material in your account, we may ask you about it and, where the circumstances warrant it, restrict or suspend access while we look into it.

How IP-related claims are allocated between us — including indemnity and the limits on liability — is governed by the Terms of Service. We do not restate those provisions here, and nothing in this policy widens them.

17. Ownership does not change when your account ends

Cancelling, suspending or terminating an account does not transfer ownership of your material to us, and it does not transfer ours to you.

Access to the Service ends according to the Terms of Service. Download anything you need before an account closes — there is no self-service account deletion, and retention of your content afterwards is governed by the Privacy Policy.

Unfinished drafts are removed automatically 72 hours after they were last worked on. That is a housekeeping rule, not a transfer of anything.

18. Changes, and contact

We may update this policy. The version and effective date are shown at the top of this page.

Questions about this policy, and reports of infringement: contact@sellerproai.com.